Huda Kattan’s beauty business Huda Beauty has launched a new product and campaign collaboration with Palestinian musician Saint Levant.
The beauty mogul’s make-up brand has created a new Kalamantina shade for its Faux Filler Lip Oil, which comes with a clementine scent.
Huda Beauty said it will donate to organisations supporting Palestinian agriculture and cultural preservation through sales of the product.
The shade, which is based on Levant’s most recent song release, can be ordered via hudabeauty.com now.
Levant is a Palestinian singer-songwriter and rapper known for his song ‘Very Few Friends’.
“I am so grateful and proud to have been able to do this with the one and only @hudabeauty, she is such an inspiration for so many young arabs and is paving the way for so many of us to follow in her footsteps business-wise,” said Levant in an Instagram post.
“I hope you enjoy the product and I am so grateful that we are donating it to organisations supporting Palestinian agriculture at a time where settler violence and zionist ethnic cleansing is rising.”
Kattan has historically been vocal about the genocide, as concluded by Amnesty International research, happening in Palestine.
She recently used her social media platform to call out the “silence” surrounding the genocide in Gaza.
The Iraqi-American beauty entrepreneur reposted an image shared on the Palestine Promise Instagram account on 24 June to her profile, which has more than 4.8 million followers.
In 2023, the brand founder also said she was willing to “risk [her] entire business” by remaining vocal on the country’s humanitarian crisis.
The brand owner stressed she was “not intimidated” by speaking about Israel's 2023 invasion of the Gaza Strip.
This was triggered by the 7 October attack on a music festival in Israel by Hamas-led militants, which killed 1,200 attendees and captured hostages.
More than 55,000 Palestinians have been killed since the invasion started in 2023.
(Photo Credit: Huda Beauty Instagram)