A powerful bioinspired moisturizer for strong and shiny hair

Published: 14-May-2024

PinoPlex offers a beautifying and strengthening effect on dry and brittle hair

PinoPlex™ is a bioinspired upcycling ingredient that is based on pine cones. Thanks to its moisturising capacity, PinoPlex™ offers a beautifying and strengthening effect on dry and brittle hair. The protective cuticle layer of the hair is an indicator of healthy hair – when the scales are smooth, moisture is locked into the hair which, in turn, appears healthy, beautiful, and vital. However, if the scales are open and protruding, moisture is then lost and the hair looks dull and frizzy. This process mirrors the open and closed structure of pine cone scales, and thus serves as a bio­ inspired concept. PinoPlex™ helps to both transport and retain moisture in the hair, as well as smoothes the cuticles.

PinoPlex™ is derived from pine cones that are hand­ collected in exceptional and carefully selected French forests. This upcycling product harbors valuable moisturising molecules that contribute to the beauti­fying effect of PinoPlex™.

In vitro studies have demonstrated that PinoPlex™:

  • improves hair shine
  • reduces split ends
  • increases the moisture content in the hair
  • smoothes the hair cuticles
  • makes the hair more resistant to daily stress
  • boosts keratinocyte differentiation for stronger hair.

PinoPlex™, therefore, delivers a comprehensive spectrum of action that targets the different parts of the hair – specifically, the hair shaft with the cuticle, as well as the hair follicle. As a powerful moisturiser for the hair shaft, PinoPlex™ can counteract dry, stressed hair and make it shinier. It also supports the keratinocytes in the hair matrix, allowing the hair to grow healthy and stronger. All in all, PinoPlex™ has a supportive, protective, and strengthening effect on the hair.


  • Leaves hair looking smooth and shiny
  • Increases hair moisture
  • Prevents split ends
  • Provides strength and resilience
  • Supports keratinocyte differentiation for healthy hair
  • bioinspired concept


  • Split-end menders
  • Leave-in conditioning repair creams
  • Strengthen & restore moisture masks
  • Soothing mist for hair shine
  • Moisturizing hair smoother
  • Hydrating overnight leave-in conditioners

Formulating with PinoPlex™

  • Recommended use level: 1%
  • Incorporation: For cold processes, dissolve PinoPlex™ in the aqueous phase. In cold / hot prcesses, add during the cooling phase (< 50 °C).
  • Thermostability: Homogenization and temperaturesof up to 60 °C over a short period of time do not affect the stability of PinoPlex™.

INCI (EU / PCPC) Declaration

  • Pinus Sylvestris Cone Extract (and) Glycerin (and) Sodium Benzoate (and) Aqua / Water

Additional Information

  • Upcycling ingredient
  • Hand-picked pine cones from exceptional French forests
  • Advanced optimized extraction technology

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