Latest in Packaging

MakeUp in Paris 2025 trends and innovations: viral moments to sensorial texture changes

Cosmetics Business rounds up the top trends and innovations in packaging and ingredients from the two-day event held in France

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Superdrug names Simon Comins COO in ‘major’ company milestone

The long-standing executive, previously Chief Commercial Officer, will lead combined retail and commercial operations at the UK beauty chain
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Can stick innovations encourage greater sunscreen use?

Demand for the format is rising thanks to its precision and mess-free application on the go

L’Oréal pushes to make beauty refills ‘the new norm’ in first global cross-brand campaign

The French beauty giant will promote the benefits of refills for World Refill Day in a new campaign that includes brands such as Lancôme, La Roche-Posay and Kérastase

Glassmaker Verescence sold by Stirling Square in multimillion-euro deal

A consortium of investment firms have taken over the 130-year-old French manufacturer which supplies Chanel, L’Oréal and LVMH
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Has beauty packaging lost its personality?

Beauty is awash in a sea of beige and sterile packaging. Lollie Hancock explores whether the industry can break out of this safe space and inject some fun back into its products

L'Oréal crowned most future-ready beauty company of 2025

L’Oréal’s focus on technological innovation, heavy investment in R&D and diverse market offerings were highlighted in the report by business school IMD
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Chanel’s jewellery-coded purse spray is fragrance’s next big opportunity

Desirable, portable and sustainable: refillable travel perfume is beauty’s new objet d'art

Meet the winners: Pure Beauty Global Awards 2025

Pure Beauty’s leading international awards ceremony showcased the best in the business, with winners including e.l.f. Beauty, Glow Recipe and Sol de Janeiro

The power of recognition: Winners share how the Pure Beauty Awards transformed their brands

As entries for the 2025 edition are in full swing, past winners reflect on how their victories have reshaped their businesses

Latest posts in Packaging

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2025 beauty brand logo trends loved by Gen Z and Gen Alpha

From cozy retro vintage to the use of monograms, 2025’s beauty logos are reflecting Gen Z and Gen Alpha’s tastes, writes Juan Campderà General Manager of creative design agency Aktiva
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Dior brings back iconic amphora fragrance bottles with a bespoke twist

The LVMH-owned brand is tapping into the trend for personalisation in perfumes
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How beauty brands can cut waste

Carly Snider discusses the beauty brands already involved with Pact, a nonprofit dedicated to reducing beauty packaging waste

kdc/one and Clarion Group target Indian beauty expansion with joint venture

New partnership aims to help establish local packaging and formulation capabilities
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AI personalisation to superfoods: standout beauty trends from Cosmoprof Worldwide Bologna 2025

Inge Theron, skin care specialist and founder of FaceGym, travelled to the Italian trade show to reveal what will define the contemporary skin care landscape this year
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The dermatological beauty boom is giving droppers a new lease of life

Interest in this trending category is driving demand for pharmaceutical-inspired packaging, and droppers’ precision and hygiene fit the bill
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Press-on nails are having a sustainable makeover, and here’s how

Press-on nails require careful packaging, but brands are working hard to make all parts as eco-friendly as possible

Maybelline and P&G contribute to small-format packaging recovery project

A new report by Closed Loop Partners' Center for the Circular Economy builds on more than two years of market research in partnership with food and beauty companies
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The EU’s packaging regulation has come into force, but what does that mean for beauty?

Cosmetics manufacturers who are not ‘waste regulation ready’ could risk missing market access requirements
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Inside Avon’s packaging design rebrand

Free The Birds discusses the design agency’s recent rebrand for beauty giant Avon as it moves on-shelf for the first time
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9 beauty packaging drops you need to know from this Parisian event

Paris Packaging Week took place this week and Cosmetics Business brings you its pick of cosmetic innovations and trends from the show floor
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4 beauty packaging design trends to tap for 2025 success

Discover the top beauty packaging design trends for this year, as picked by Patrick Llewellyn, VP Digital and Design Services at VistaPrint

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Virospack launches a new translucent packaging solution for cosmetics

The skin care packaging solution "Translucent Harmony" blends premium aesthetics with real sustainability

Droppers, a matter of expertise and technology

With over 50 years of experience in the design and production of packaging and dispensing systems, Lumson stands out for its solid, established industrial process in which...

Behind every beautifully delivered beauty product, there’s a quiet kind of magic

Working with beauty brands across the spectrum, from emerging names to established leaders, to deliver exceptional fulfilment and packing solutions

New line of mousse bottles, for a dispensing that enhances every formula

MOUSSE is the new line of foamer bottles, designed for those who seek an elegant, contemporary bottle with effective and high-quality dispensing

Aptar Beauty’s Normandy Site in Verneuil d’Avre et d’Iton Celebrates 60 Years

On June 13, Aptar Beauty, a global leader in dispensing systems for the fragrance and cosmetics markets, will celebrate the 60th anniversary of its Verneuil d’Avre et...

Silgan Dispensing and Avantade announce partnership to streamline fragrance sampling

New digital solution combines Silgan’s Sofix® fragrance sampler with Avantade’s 3D configurator platform—delivering customisable packaging from concept to shelf

Kolmar Korea develops recyclable sheet mask pouch leading global sustainability

South Korea's leading cosmetics ODM (original design manufacturer) Kolmar Korea announced that it has developed a recyclable paper pouch for sheet masks as part of its...

Custom Packaging: From Idea to Execution

With years of experience in the beauty industry and access to top-tier resources, expertise and technology, Vetroplas, with partner Eurovetrocap, creates both standard...

Amcor achieves over 16% plastic reduction in flexible tubes for Bulldog

Innovative material saving enhances sustainability

Marchesini Group Beauty at Make Up in Paris 2025

Marchesini Group Beauty will participate in Make Up in Paris, the event dedicated to cosmetics professionals who meet each year in the world capital of beauty to discuss...

Redefining innovation speed: From idea to award-winning breakthroughs in 6 weeks

At Luxepack New York 2025, under the theme Pack to the Future, Cloud Beauty Innovation Hub proudly introduced Cool.AF developed by our partner Neural Hinge; a leading...

Suncare on the go: Oval Tottle for Afrodita’s Shake Fluid

Afrodita Professional’s advanced suncare formula comes beautifully packaged in Quadpack’s stylish and practical tottle

Featured companies

Lumson is a leading company in the design, production and decoration of primary packaging for b2b companies for the cosmetic market. Since 1975 creativity, technology and... A full-service logistics provider specialising in contract packing Matters To You Studio is a consulting company specialized in innovative marketing strategies and sustainable packaging design. We empower businesses to embrace their brands and... Eurovetrocap has been developing, manufacturing and selling for over 30 years, glass and plastic packaging for cosmetic, pharmaceutical and make-up markets.
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