Male Grooming

Rise in men’s wellbeing triggers demand for male-specific spa treatments

But more than a third of men think there is a stigma attached to being a spa-goer

Breaking News

Game on: L’Oréal Men Expert partners with esports brand Fnatic

Brands will collaborate on a #PrepToPlay docu-series featuring Fnatic’s top gaming talents

Humanery: The new purpose-built beauty retailer for men

Dubbed the fastest-growing consumer group, male beauty is a lucrative market. But with an industry heavily geared towards women, men are proving to...

Genderless beauty falls flat with shoppers, Cosmetics Business finds

Overwhelming majority believe gender representations of men in beauty campaigns are still relevant, and more want to see beauty products targeted a...

Scotch Porter is on a mission to bring wellness to black men

Calvin Quallis, founder and CEO of male grooming brand Scotch Porter, speaks to Cosmetics Business about normalising self-care practices and conver...

Japan's Bulk Homme takes on China's male grooming industry with Ushopal investment

Ushopal names Juliette Has A Gun, Chantecaille, Suqqu and Natura Bisse as brand partners

Summer of socialising renews shoppers’ interest in hair styling and grooming

Hair styling and male grooming categories have seen a hike in popularity from April to September

War Paint founder Danny Gray: 'Men are serious about self-care'

The British make-up brand for men explains why colour cosmetics are linked to male grooming and mental health

Male hair loss stigma: The rise of the 'bald positivity' movement

From acne to body, positivity movements have swept the breadth of the women's beauty sector, but now it's the turn of men's grooming to receive the...

Braun scores England striker Dominic Calvert-Lewin as first-ever UK ambassador

The new campaign from the shaving tool brand is said to be centered around self expression and self-defined style

DJ Khaled takes the grooming stage in Chicago with first ever Blesswell pop-up

The 'Let It Go' DJ's debut physical space in the Windy City's Kimpton Gray Hotel will offer treatments using his CBD-infused products including hai...

Melted iceberg serum? How water became a luxury commodity in beauty

A wave of new launches indicates that tap water is no longer enough in beauty NPD

War Paint for Men's rise to the top of make-up for men: 'I'd go back and stoke the fire a bit'

The indie men's make-up brand is frequently compared to Chanel and Tom Ford, but founder Danny Gray reveals how he went from a 'toxic masculinity'...

Creightons forks out £4.8m for British personal care group Brodie & Stone

Beauty buyout follows £6m takeover deal to acquire premium skin care brand Emma Hardie

World Mental Health Day: Why male grooming brands should get involved

Close to 800,000 people die due to suicide every year, which is one person every 40 seconds. Cosmetics Business discovers how brands can help battl...

7 of beauty’s latest industry innovations

Lush revives Halloween range, Estée Lauder pays homage to 75 years in business and Haan makes foray into oral care

Why music videos are taking the lead in beauty marketing campaigns

As SK II hires mainstream artist John Legend to create original branded songs, Cosmetics Business explores how beauty and men's grooming brands are...