Prestige fragrances are thriving in the US but consumers are moving away from gender-based scents. Perfume that has unique personal appeal is the new gold standard
The ongoing economic recovery and plummeting fuel prices enabled American consumers to increase their spending on fragrance in 2016.
According to figures from Euromonitor International the US fragrance market grew by a healthy 2.9% to ...
This is a small extract of the full article which is available ONLY to premium content subscribers. Subscribers sign-in (top right) to read the article.
Subscribe now to premium content on Cosmetics Business