Ahead of the festive season, consumers can browse the brand's Nº5 fragrance through an immersive shopping experience
To celebrate 100 years of Gabrielle Chanel’s Nº5 fragrance, the eponymous luxury brand has partnered with Britain's London Heathrow Airport for an immersive pop-up.
Channeling the allure of the festive season, shoppers can visit the Chanel Nº5 Spaceship in Terminal 5 where they will discover the popular fragrance through a treasure hunt.
Consumers will also be offered mini festive eye makeovers with the new Holiday 2021 Collection.
The French fashion and beauty house has ramped up its Christmas offering this year with its first-ever advent calendar.
Shaped like the Nº5 perfume bottle, the calendar includes a 35ml bottle of Chanel Nº5 and hand cream.
Meanwhile, it has reinvented the packaging for its Nº5 scent with an eco-friendly twist.
Named after Coco Chanel’s lucky number, the 'five' on the bottle is inscribed in gold on the label for this limited edition.