HCT introduces the new Unreal Series: A luxury synthetic alternative


During Cosmoprof Bologna HCT Brushes’ launched the latest addition to their filament library, the Unreal Series.

This series is set to carry a variety of collections that utilise RS Technology, their latest patent-pending innovation technology that replicates the wave length of real animal hair.

HCT introduces the new Unreal Series: A luxury synthetic alternative

In a recent interview, Cat Kong, VP of Brush Sales, Global Brush Division at HCT Group commented on the reasoning behind the series, saying "As a superior supplier of synthetic filaments, this series upholds our artisan craftsmanship and provides our customers with an effective alternative to real animal hair."

Each collection under the Unreal Series will feature brushes that are compatible with liquid, cream and powder formulations and offer parallel benefits to real hair.

The first collection under the series, the G Collection was recently unveiled as a luxury alternative to real goat hair.

These brushes offer environmentally friendly and vegan features that uphold the soft feel and high-quality performance of the most luxurious goat hair currently being seen on the market.

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For more information on this series, please reach out to your local HCT Representative or email info@hctgroup.com