Skin care brand Instant Effects has expanded its UK retail presence under a new agreement with Lloyds Pharmacy.
The brand’s vegan-friendly line launched into 1,400 Lloyds Pharmacy doors earlier this month and will also be available online and in Lloyds Pharmacy’s shop-in-shop concept in selected Sainsbury’s supermarkets.
The brand launched in 2016 and is known for its results driven, clinically proven formulations.
Its most recent launch, Deep Line Elixir, an anti-ageing serum containing birch sap, claimed to smooth lines and wrinkles, had a waiting list of over 5,000 consumers.
“This is an extremely exciting time for Instant Effects,” said founder Richard Mears.
“Having products that outperform anything else on the market is the core of our brand. We are delighted to be working in partnership with Lloyds Pharmacy to deliver real, visible results to the high street.’’
The product line up available in Lloyds includes: AM Energiser Super Charged Day Cream, PM Recovery Night Cream, Super Hand Serum, 3D Lip Plumping Treatment, Triple Complex Eye Serum, Deep Line Elixir and Lash + Brow Volumiser.
The products are prices between £24.99 and £40.
