Is 3D make-up set to take over screens and stores?

By Sarah Parsons | Published: 18-Feb-2020

Led by 3D make-up artist and augmented reality specialist Ines Marzat, digital beauty is proving popular with brands, retailers and consumers

You need to be a subscriber to read this article.
Click here to find out more.

‘Instagram make-up’ has defined colour cosmetics in the 2010s. ‘On fleek’ eyebrows, contoured cheekbones and plump lips are the beauty look du jour on social, and it’s hard to ignore.

But a new generation of make-up artists and marketers are showing

Not yet a Subscriber?

This is a small extract of the full article which is available ONLY to premium content subscribers. Click below to get premium content on Cosmetics Business.

Subscribe now Already a subscriber? Sign in here.

You may also like