So…? joins fight against Covid-19 with new hand sanitiser

By Becky Bargh | Published: 19-May-2020

The body spray and fragrance brand has repurposed its production lines to launch the new Pure & Clean Hand Sanitiser Gel

So…? Fragrance has joined the battle against Covid-19 by repurposing its production lines to make a hand sanitiser.

The new Pure & Clean Hand Sanitiser Gel (from £1.49) has a 60% alcohol blend and is said to leave hands smelling fragrant.

Customers can shop the line in a 50ml travel size pack or 100ml, and will soon be able to buy in a supersize 300ml bottle.

“We readily had available the active ingredients required to help produce the hand sanitisers quickly, and with our global distribution system in place we knew we could develop and launch the hand gels within weeks,” said So…? Fragrances’ Director Patrick Spillmann.

“So, we didn’t think twice when we realised, we could be part of the solution.

“We’ve developed our hand sanitisers with the same loved scents of our fragrances, so people can opt for a hand sanitiser that not only kills germs but keeps their hands smelling fantastic too.”

Since the lockdown, So…? has donated more than 13,000 products to UK charities including The Hygiene Bank, which collects and distributes products donated to consumers in difficulty, from health care workers to the homeless.

The product is available online at

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