AR beauty filters are saving the day and that extra five minutes in bed. But what brands are rising to the challenge
With the continued rise in digital commerce, follows the adaptation of beauty brands trying to break into the metaverse. Zoom calls and meetings are still a part of our daily routine and as IRL reunions are kept on pause, augmented reality (AR) and try-on beauty filters come to the helm in the hopes of disguising the working-from-home chic a little bit longer....
This is a small extract of the full article which is available ONLY to premium content subscribers. Subscribers sign-in (top right) to read the article.
Subscribe now to premium content on Cosmetics Business