in-cosmetics 2016: Sensory and texture in beauty and personal care

Published: 29-Jun-2016

Novel functional ingredients, consumer trends and more at in-cosmetics Global

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In a crowded marketplace, products that look and feel especially pleasing can gain a head start on the competition. It was helpful, therefore, that the European edition of in-cosmetics in Paris (now rebranded as in-cosmetics Global) witnessed the launch of the Sensory Bar, a first-time feature to provide visitors with hands-on experience of new and exciting textures.

New concepts and textures based on key global trends was a focus for many exhibiting companies at in-cosmetics, including Clariant, which used the event to launch its BeautyForward trend guide.

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