75 beauty personalisation patents go up for auction starting at $500m

Published: 7-Mar-2018
Patient Experience

The patent portfolio is described as ‘ripe for tomorrow’s market leader of personalisation’

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A portfolio of 75 personalisation patents have been put up for auction by RPG|IMX.

One bidder stands to benefit from ‘beauty personalisation domination’ if they win, according to RPG|IMX, with the auction kicking off at US$500m.

A newly-formed joint venture has been announced between

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