9 things to know about how consumers like to buy beauty products online

Published: 14-Feb-2018
Retail Marketing

Cosmetics Business has exclusively partnered with Your Beauty Club to uncover consumer behaviour and attitudes to online shopping

You need to be a subscriber to read this article.
Click here to find out more.
9 things to know about how consumers like to buy beauty products online

You may also like

You need to be a subscriber to read this article.
Click here to find out more.
Colour Cosmetics
Metaverse Beauty Week day 4 review - madcap mushrooms and nonsensical buildings shadow over potential

Metaverse Beauty Week day 4 review - madcap mushrooms and nonsensical buildings shadow over potential

Read more
The Cosmetics Business editorial team will be reviewing each day of Metaverse Beauty Week 2023, 12-17 June

Trending Articles

  1. You need to be a subscriber to read this article.
    Click here to find out more.
    Gym girl beauty is on the rise again as new-age sweat-friendly NPD hits the market With a plethora of new launches setting out to target fitness fanatics, discover how the gym girl beauty subcategory is working hard in 2026 while consumers work out
  2. You need to be a subscriber to read this article.
    Click here to find out more.
    Curated beauty boxes are making talent partnerships more authentic than ever before Edit boxes are growing in popularity, offering an authentic collaboration between beauty brands and talent. This move, to tap into personal recommendations truly loved by the partner versus simply slapping a name onto a new sku, can lead to new audiences for brands and retailers and a more authentic entry into beauty for talent
  3. You need to be a subscriber to read this article.
    Click here to find out more.
    Beauty is packed with jargon that the average person struggles to follow, finds report Insights from a survey commissioned by Caroline Hirons’ beauty brand Skin Rocks has highlighted an information gap in skin care, as consumers admit they struggle to understand buzzwords and jargon
  4. Refy teams up with Sephora to try and conquer the EU Refy’s entry into Sephora Europe in 13 countries marks the viral make-up brand’s biggest retail expansion to date

Upcoming event

Anti-Ageing & Skin Health: The Actives Driving Growth

10 September and 17 September 2026 | Virtual See all

You may also like

You need to be a subscriber to read this article.
Click here to find out more.
Colour Cosmetics
Metaverse Beauty Week day 4 review - madcap mushrooms and nonsensical buildings shadow over potential

Metaverse Beauty Week day 4 review - madcap mushrooms and nonsensical buildings shadow over potential

The Cosmetics Business editorial team will be reviewing each day of Metaverse Beauty Week 2023, 12-17 June
Manufacturing
Cosmetics Business Live 2022 launches delegate registration

Cosmetics Business Live 2022 launches delegate registration

The much-anticipated event will take place on 17-18 October and includes a wealth of big industry names
You need to be a subscriber to read this article.
Click here to find out more.
Male Grooming
Genderless beauty falls flat with shoppers, Cosmetics Business finds

Genderless beauty falls flat with shoppers, Cosmetics Business finds

Overwhelming majority believe gender representations of men in beauty campaigns are still relevant, and more want to see beauty products targeted at men
Marketing
US launch of Skin Trust Club at Beauty Connect in Los Angeles

US launch of Skin Trust Club at Beauty Connect in Los Angeles

Deepverge announces that the Skin Trust Club is live in the US following its launch to industry at Beauty Connect, Los Angeles on 4-5 November 2021. The US launch is part of a five-event roadshow to industry that is unveiling what Skin Trust Club is all about and illustrating its power as a new game changing service in the skin health business
You need to be a subscriber to read this article.
Click here to find out more.
Fragrance
Is ‘clean’ the future of beauty? 90% of shoppers think so

Is ‘clean’ the future of beauty? 90% of shoppers think so

Cosmetics Business finds out how customers are defining the movement and which beauty categories they most want to see go ‘clean’
You need to be a subscriber to read this article.
Click here to find out more.
Marketing
Celebrity partnerships are still winning over consumers, but influence is minimal

Celebrity partnerships are still winning over consumers, but influence is minimal

Cosmetics Business survey finds that A-listers should still be part of beauty’s marketing strategy, but most do not believe in authenticity
You need to be a subscriber to read this article.
Click here to find out more.
Marketing
Safeguard your SPF brand: UK shoppers’ sunscreen buying habits

Safeguard your SPF brand: UK shoppers’ sunscreen buying habits

Exclusive survey by Cosmetics Business in partnership with Your Beauty Club, reveals consumers' demands from their sun care brands
Subscribe now