Courvoisier says it has created the first fragrance from a fine spirit brand. The men's scent plays on the rich heritage of the brand, and its strong associations with Napoleon.
Fusing woody oriental notes of cardamom and coriander with smoked tea and leather, the complex aroma evokes the atmosphere of a gentlemen's smoking room but aims to also pair its appeal to Courvoisier's newer audience. There are further plans to extend the brand to all areas of men's grooming.
Courvoisier fragrance - key facts
LAUNCH: UK from May
PRICES: £80 for 75ml edp, £95 for 125ml edp