Dior launches summer essentials

Published: 16-Jun-2010
Body Care Colour Cosmetics Fragrance Skin Care Sun Care

French beauty brand introduces new products for summer

Dior has created two new body sculpting products that claim to work by creating firmness instead of volume thanks to the use of Vinifrine, a grapevine extract patented by Dior that is said to be a hundred times more effective than caffeine. Dior Svelte Body Hydrating and Firming Crème intensely nourishes the skin while tightening and toning it. Dior Svelte Body Beautifying and Toning Oil helps to redefine curves while offering the freshness and comfort of an oil.

Dior has an extensive line-up of new products for 2010. In facial skin care, Hydra Life is the brand's first highly moisturising line infused with an anti-ageing serum. Aimed at thirty-somethings, there are nine products in the line, including Pro-Youth Skin Energizer and Pro-Youth Sorbet Crème.

In fragrance, the luxury brand is launching Miss Dior Chérie Eau de Toilette, a floral chypre that is inspired by the scent of Spring.

Looking to the summer, Dior has launched Bronze After Sun, an indulgent Monoï balm to soothe and rehydrate the face and body after sun exposure. And in make-up, Dior's summer collection is inspired by beige, coral and fuchsia. The collection features star product Addicted to Dior, a white gold case that contains a duo of lip gloss colours.



See more

You may also like

Ingredients

Gattefossé unveils Silkares and wraps skin with silk-like softness

Read more
This year, at in-cosmetics global, Gattefossé proudly celebrates its French heritage with the launch of a novel bioactive inspired by silk. Silkaress mirrors the protective function of silk and responds to the current challenges of adapting to unpredictable changes in the environment

Trending Articles

  1. Perfumer Jo Malone breaks silence around Estée Lauder Companies’ trademark legal action Perfumer Jo Malone posted an Instagram Reel on 8 April providing her thoughts on ELC filing for trademark infringement, passing off, and breach of contract against her in the UK High Court in March
  2. Tropic Skincare founder fully acquires brand from Lord Alan Sugar Susie Ma will focus on increasing brand awareness through the launch of an updated website, as well as refreshed branding and new product launches
  3. You need to be a subscriber to read this article.
    Click here to find out more.
    The biggest beauty activations at Coachella 2026 From a Kardashian takeover at the 818 Outpost to Hailey Bieber’s Rhode’s invite-only event and sun protection courtesy of Neutrogena, discover the best beauty activations at Coachella 2026

Upcoming event

Anti-Ageing Skin Care Conference

23-24 June 2026 | London, UK See all

You may also like

Ingredients

Gattefossé unveils Silkares and wraps skin with silk-like softness

This year, at in-cosmetics global, Gattefossé proudly celebrates its French heritage with the launch of a novel bioactive inspired by silk. Silkaress mirrors the protective function of silk and responds to the current challenges of adapting to unpredictable changes in the environment
You need to be a subscriber to read this article.
Click here to find out more.
Colour Cosmetics

Cosmetics Business picks: 11 new beauty launches to know this April

Skin care innovations from Lancôme and Paula’s Choice; collectible beauty accessories by Dr. PawPaw and Glow Hub; and fresh fragrances by Iggywoo, Dolce & Gabbana, and Orebella comprise this week’s biggest launches
Body Care

MyMicrobiome certifies vögeln lubricant as vaginal microbiome-friendly

The certification confirms that the lubricant has been scientifically tested and shown to be compatible with the vulvo-vaginal microbiome, meeting MyMicrobiome’s rigorous standards for products designed for intimate use
You need to be a subscriber to read this article.
Click here to find out more.
Colour Cosmetics

The biggest beauty activations at Coachella 2026

From a Kardashian takeover at the 818 Outpost to Hailey Bieber’s Rhode’s invite-only event and sun protection courtesy of Neutrogena, discover the best beauty activations at Coachella 2026
You need to be a subscriber to read this article.
Click here to find out more.
Sustainability

Diptyque’s Classic Candle becomes refillable for the first time in 63-year history

The Parisian fragrance brand is investing in a more sustainable burn to meet consumer demand by making its Classic Candle range refillable for the first time, as well as adding five new scents to the mix
Fragrance

Perfumer Jo Malone breaks silence around Estée Lauder Companies’ trademark legal action

Perfumer Jo Malone posted an Instagram Reel on 8 April providing her thoughts on ELC filing for trademark infringement, passing off, and breach of contract against her in the UK High Court in March
Ingredients

CPL Aromas goes “Boundless” with AromaHydro at Notes Shanghai

At the Spring Summer 2026 edition of Notes Shanghai, themed “Boundless,” CPL Aromas exceeded boundaries of innovation by presenting its latest technology: AromaHydro. As “Boundless” states, fragrance is finding new ways to meet consumers demands and broader formats leading their path, going beyond cultural frontiers
Subscribe now