Cosmetic dermatologist, skin care brand founder and now an author, Dr Sam Bunting is making her skin care advice more accessible through her new book, FLAWLESS.
The 192-page guide from the trusted skin care expert shares two decades of experience with everyone, helping readers find the right ingredients, concentrations and combinations for better results.
Launching on 24 September, the book (RRP £25) is now available to purchase through Amazon.
“I wrote FLAWLESS over the last 18 months, but in truth it has been forming for two decades,” Bunting told Cosmetics Business.
“I developed The Dr Sam System as an antidote to the waves of people coming into the clinic overwhelmed and frustrated, because the more they spent on skin care and the more time they gave it, the worse their skin got.
“I got increasingly frustrated seeing people being ripped off.
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“So I decided to share the formula I have used to treat Oscar winners, supermodels and beauty journalists to everyone in between, because life is so much better with bright, clear skin you do not have to think about.”
Speaking on the 18-month process, Bunting shared: “It has been a rollercoaster.
“When I submitted it, I was extremely anxious, as my perfectionism came to life on steroids, because it matters to me so much.
“I wanted FLAWLESS to be chic enough for your coffee table but digestible enough that it would not intimidate a complete beginner; a book that is friendly and supportive, but built to drive action, so that whatever your budget, you could spend it wisely and see a real difference in your skin.
“When I finally unboxed the finished copy at my kitchen table, I was actually quite tearful.
“I am so proud of it. Now, I cannot wait to hear from strangers about how it has helped them navigate skincare with more confidence.”
The book lands as consumers continue to become more skin care savvy, while misinformation around skin care grows at a similar rate.
“It is a consequence of too much choi