How Belport found its niche in beauty and fragrance

Published: 19-May-2016
Fragrance Retail

The South Korean store has brought European-style niche perfumery to the country

You need to be a subscriber to read this article.
Click here to find out more.

Belport is the first European-style perfumery in South Korea. Korea doesn’t really have a perfumery retail channel as it exists in western European markets like France, Germany, Spain or Italy. Or at least, it didn’t until the arrival of the Belport chain.

Not yet a Subscriber?

This is a small extract of the full article which is available ONLY to premium content subscribers. Click below to get premium content on Cosmetics Business.

Subscribe now Already a subscriber? Sign in here.
See more

You may also like

You need to be a subscriber to read this article.
Click here to find out more.
Body Care

Cosmetics Business picks: 7 Glinda-approved Wicked: For Good beauty launches

Read more
With the sequel to the box-office smash hit soon returning to cinema, we round up the best Wicked: For Good-inspired beauty collaborations, collections and launches

Trending Articles

  1. Ulta Beauty hit with lawsuit over ‘clean’ beauty claims A class action lawsuit filed in the US alleges that products that are part of Ulta's Conscious Beauty initiative contain ingredients that are on the US beauty retailer’s Made Without List
  2. Estée Lauder Companies partners with Shopify to elevate customer experience The cosmetics giant, which owns Jo Malone London and MAC Cosmetics, is teaming up with the e-commerce platform as part of a new strategic partnership to modernise omnichannel shopping experiences
  3. MAC Cosmetics to launch in Sephora’s US stores for first time The launch comes amid ELC’s efforts to revive flagging sales at both MAC Cosmetics and the wider business
  4. Charlotte Tilbury's seventh UK store focused on inspiring ‘next generation of pro artists’ The Puig-owned make-up brand’s new London-based store is ‘fully dedicated to empowering, educating and inspiring the next generation of pro artists’ and will highlight Tilbury’s artistry heritage

Upcoming event

Shanghai International Personal Care Expo

5–7 November 2025 | Shanghai, China See all

You may also like

You need to be a subscriber to read this article.
Click here to find out more.
Body Care

Cosmetics Business picks: 7 Glinda-approved Wicked: For Good beauty launches

With the sequel to the box-office smash hit soon returning to cinema, we round up the best Wicked: For Good-inspired beauty collaborations, collections and launches
Colour Cosmetics

Charlotte Tilbury helps push Puig sales up 6.1% in Q3 as fragrance market moderates

Make-up sales at beauty giant Puig were up 18.8% in the three months to 30 September, helped by Charlotte Tilbury, while fragrance growth has started to moderate
You need to be a subscriber to read this article.
Click here to find out more.
Hair Care

How Amika CEO Chelsea Riggs is bringing the ‘Amika universe’ to Ulta Beauty

Amika’s Ulta Beauty debut marks the hair care brand’s biggest retail partnership in more than a decade
Retail

MAC Cosmetics to launch in Sephora’s US stores for first time

The launch comes amid ELC’s efforts to revive flagging sales at both MAC Cosmetics and the wider business
Fragrance

Friends star Courtney Cox’s Homecourt lands $8 million to take fragrance brand to ‘next level’

Fresh investment in Homecourt, led by venture capital firm Cult Capital, will help the actor’s home and personal fragrance brand grow, including expanding its current team
Body Care

Liberty unveils The Beauty Studio, championing next-gen beauty and wellness innovators

The Beauty Studio will sit alongside the shopping destination’s renowned Beauty Hall in London, UK, offering a space for shoppers to explore a curated collection of ‘next-generation names’ in beauty and wellness
Colour Cosmetics

Charlotte Tilbury's seventh UK store focused on inspiring ‘next generation of pro artists’

The Puig-owned make-up brand’s new London-based store is ‘fully dedicated to empowering, educating and inspiring the next generation of pro artists’ and will highlight Tilbury’s artistry heritage
Subscribe now