Marionnaud cracks the code for personalised beauty

Published: 20-Apr-2015
Skin Care Retail

French retailer launches Code Beauté

You need to be a subscriber to read this article.
Click here to find out more.

French perfumery chain Marionnaud is investing in its customer-oriented services with the launch of Code Beauté, a combination of products, customised advice and services.

Not yet a Subscriber?

This is a small extract of the full article which is available ONLY to premium content subscribers. Click below to get premium content on Cosmetics Business.

Subscribe now Already a subscriber? Sign in here.
  • Companies:
  • Marionnaud
See more

You may also like

Skin Care

Marionnaud Italy launches AI bespoke sun care app

Read more
Marionnaud Italy said the app will provide a personalised sun care routine, reducing the amount of people being unnecessarily exposed to harmful UV rays

Trending Articles

  1. Charlotte Tilbury opens ‘magical’ pop-up for new fragrance launch The nine-day activation in London, UK, will take visitors on a ‘sensorial’ journey of the six-piece, mood-boosting perfume collection
  2. Beiersdorf opens 'agile working' campus in Hamburg The 51,000sqm space includes a newly-built corporate headquarters
  3. Nivea helps push Beiersdorf sales to €4.9 billion in H1 Sun protection was pinpointed as a strong performance segment for the German giant's Nivea, Eucerin and Aquaphor brands
  4. Nivea owner Beiersdorf sales top €2.5 billion in Q1 2023 La Prairie’s performance lagged during the quarter despite the overall sales increase, with sales down 12% compared with last year

Upcoming event

China Beauty Expo

22-24 May | Shanghai, China See all

You may also like

Skin Care

Marionnaud Italy launches AI bespoke sun care app

Marionnaud Italy said the app will provide a personalised sun care routine, reducing the amount of people being unnecessarily exposed to harmful UV rays
You need to be a subscriber to read this article.
Click here to find out more.
Colour Cosmetics

Kiko beats Sephora as favourite make-up destination for millennials

The bank card transactions of 90,000 French millennials were analysed to gain insight into beauty and retail preferences
You need to be a subscriber to read this article.
Click here to find out more.
Retail

Marionnaud to close all stores in Spain and Portugal

The beauty retailer is going to focus on its key markets as it shutters 46 stores
You need to be a subscriber to read this article.
Click here to find out more.
Retail

Marionnaud launches own label natural skin care range

New range part of a wider wellbeing push by the retailer
Retail

Marionnaud speeds up online ordering with new delivery service

Consumers can now have products within an hour of ordering
You need to be a subscriber to read this article.
Click here to find out more.
Media

French cosmetics market faces crisis of consumer confidence

Recent terrorist incidents in France have dented cosmetics sales, with Paris suffering reduced tourist numbers. But beauty retailers are countering this with concepts aimed at encouraging foreign visitor spend. Patricia Mansfield-Devine reports
Retail

Marionnaud provides makeovers for women suffering from illness

The French perfumery chain has trained 200 consultants to make up affected women in-store
Subscribe now