ASOS profits soar by 329% as Covid-19 lockdown boosts demand for beauty and activewear

By Sarah Parsons 14-Oct-2020

The online fashion retailer has also unveiled plans to triple its cosmetics business

Online fashion and beauty retailer ASOS has reported a 329% in profits, following a surge in demand for cosmetics and activewear during Covid-19 lockdown.

The British company saw its customer base grow by three million to 23.4 million shoppers worldwide.

Sales were up 19% for the year to end of August, boosting pre-tax profits to £142m compared to £33m in 2019.

ASOS said it reshaped its product offering to match consumer lifestyles in lockdown and will continue to develop its Face + Body beauty category.

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The e-commerce player has...

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