Advertising spotlight – Bathroom products

Each month mymarketmonitor.com scans the national, consumer and trade press for ECM, tracking editorial coverage and measuring it against advertising space and expenditure

Each month mymarketmonitor.com scans the national, consumer and trade press for ECM, tracking editorial coverage and measuring it against advertising space and expenditure

This month, data focuses on bathroom products and toiletries in the UK press from 1 January to 30 November 2013, compared with the same period in 2012: specifically, bubble baths and melting capsules, bath salts, bombs and oils, as well as shower gels, bath gels and body washes (category detail). The results include products ranging from Molton Brown Patchouli and Saffron Body Wash to The Sanctuary Spa 2 Day Moisture Shower Oil and Philosophy Field of Flowers Wildflower Blossom Shampoo, Shower Gel and Bubble Bath.

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