Americas - USA: Skin Care 2017


Face make-up might be treading on the toes of skin care, but the US market is finding growth in dermaceutical, natural and organic, and Korean-inspired products

Americas - USA: Skin Care 2017

The US skin care market remained stable throughout 2016, registering 1.8% growth in value by the end of the year to reach $15.84bn, according to Euromonitor International.

“The already strong penetration of most skin care products limits the potential for dramatic growth, albeit with some exceptions,” says the research organisation.

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Those exceptions include face masks, a small category within facial care, but which grew...

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