Europe - Italy: Sun Care Market Report 2017

A stunning 2015 was followed by a lacklustre 2016 for Italy’s sun care market. But new innovations ensure that the sector remains well placed

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Italy experienced the hottest July on record in 2015, according to climate specialists at the Institute of Atmospheric Sciences and the Climate of the National Research Council in Bologna. As a result, Italy’s sun care market boomed that year.

In its March 2015 report, Cosmetics By Numbers, Cosmetica Italia stated: “Sunscreens and pigmenting products grew by . . .

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