Feelunique customers now able to pre-order new launches

Consumers will now be able to pre-order select new products 30 days before their release

Feelunique has announced the launch of its new pre-order service for customers.

Consumers will be able to pre-order select new products 30 days before they are stocked in-store.

Pre-ordered products will then be delivered on the day of its release directly to customers.

Feelunique’s CEO Joel Palix said: “Our new pre-order service will ensure customers receive their must-have product on the day of launch, without even stepping into a store.

“Individuals now want the most iconic and must-have beauty products as they launch and to share their experiences online.”

The first product available to pre-order is the newly stocked indie brand Lime Crime Venus III palette (£50).

The brand is also opening a one-day pop-up shop in collaboration with Lime Crime to welcome the brand to its range of 500 products.

Palix added: “The launch of pre-orders by Feelunique not only demonstrates our ability to constantly augment our customer proposition, but also reflects the shift in consumer behaviour within beauty.”

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