The brand’s 6-sku line is said to have been formulated by scientists and dermatologists, as well as beauty experts
New dedicated scalp and hair brand Monpure London is preparing to make its debut in May.
Curated to tackle a breadth of scalp and hair issues, the premium brand’s line-up features a shampoo, conditioner, scalp scrub and scalp mask, as well as two serums.
The products’ formulas, which are blended by dermatologists, beauty experts and scientists, are said to be free from sulphates, silicone and parabens.
Monpure’s founder Natanel Bigger said: “Each of our skus has been created by a team of experts to encourage customers to care for their scalp in the same way they do the skin on their face.
“Previously, the scalp has been too often neglected, and as consumers begin to wise up to the benefits of scalp care, and the importance of treating a problem at the very root, we are thrilled to be able to introduce a range of products to the UK market that is dedicated to doing just that.”
Monpure is offering a pre-launch offer until 30 April, with 50% off its Scalp Therapy Kit, comprising the brand’s scalp scrub, mask and serum.
Individually, the products retail from £36 and will be available via monpure.com.