Actress to front campaign for new scent Deep Euphoria Calvin Klein
© 2016 Neil Rasmus BFA
Australian actress Margot Robbie has been named as the face of Calvin Klein’s latest fragrance. Robbie will star in a global print and TV advertising campaign for new fragrance Deep Euphoria Calvin Klein when it launches in August 2016.
Vincent Brun, Senior Vice President of Global Marketing at Calvin Klein Fragrances, Coty, said: “Euphoria Calvin Klien is a major franchise within the Calvin Klein house and the addition of Deep Euphoria to our diverse and comprehensive portfolio will fuel the development and innovation to continue driving the Calvin Klein Fragrance business.”
Melisa Goldie, Chief Marketing Officer of Calvin Klein, added: “We are thrilled to work with Ms Robbie on this exciting addition to the Calvin Klein Fragrances portfolio. Her beauty and talent is an expression of the incredible legacy of women who have been captured in Calvin Klein campaigns over the years.”
Robbie joins a host of models and actresses who have fronted campaigns for the fragrance brand including Scarlett Johansson, Rooney Mara, Diane Kruger and Doutzen Kroes. After starring in Australian soap Neighbours in her teens, Robbie has recently appeared in feature films The Wolf of Wall Street and The Big Short. Later this year she will also appear in Whiskey Tango Foxtrot and Suicide Squad.