Trans model and activist Munroe Bergdorf tells Cosmetics Business why brands need to stop seeing influencers as empty vessels if they really want to embrace diversity in a meaningful way
For a campaigner who champions diversity, it’s almost ironic just how divisive Munroe Bergdorf has become.
The right-wing British press claim she’s a ‘Trans Taliban’, while the left have celebrated her for addressing hard to swallow issues about race and feminism.
In an unusual rise to fame, she was thrown into the spotlight after L’Oréal Paris sacked her from its True Match campaign, which highlighted social justice with foundation shades, for speaking out against an engrained acceptance of white supremacy.
“I didn’t mean that all white people are nasty, malicious and out to get people of colour,” Bergdorf explains.
“I meant that racism is a system that all white people participate in knowingly or unknowingly.
“That doesn’t necessarily make people bad, but when you . . .
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