Whether cosmetics, toiletries and fragrance manufacturers are searching for standard bottles or looking to create something totally unique, packaging and materials suppliers are continuing to improve the options on offer. Eco-friendly options include PCR, biodegradable plastics and lightweighting... but are these wholly sustainable and are beauty companies willing to compromise on aesthetics?
Whether you are searching for a standard bottle or looking to create something totally unique, packaging and materials suppliers are continuing to improve the options on offer
The iconic cobalt blue of Neal’s Yard’s bottles
In beauty and personal care the humble bottle is an exceptionally versatile player. Nail varnish is bottled, as is bubble bath and well conceived fragrance flacons can resemble works of art. If chosen with care the right bottle can become synonymous with a brand; ‘Neal’s Yard blue’, for example, evokes that signature cobalt and can help turn individual products into icons.
Much like the products they house, personal care and beauty bottles reflect constantly evolving trends and there is currently an impressive roster of shapes, materials and decorative techniques available to help raise savvy brands above the competition.
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