Rodial founder says make-up is company's 'new baby'


The brand will focus on scaling up its colour cosmetics offering by expanding complexion products

You need to be a subscriber to read this article.
Click here to find out more.

Beauty brand Rodial has revealed plans to scale up its make-up business, with founder Maria Hatzistefanis calling it the company's "new baby".

The brand, made famous for its high performance skin care products, already sells a range of colour products.

Best-sellers include the Instaglam Compact Deluxe Banana Powder (pictured) and Banana Lowlighter.

Hatzistefanis told Cosmetics Business: "We will focus on expanding

Not yet a Subscriber?

This is a small extract of the full article which is available ONLY to premium content subscribers. Click below to get premium content on Cosmetics Business.

Subscribe now Already a subscriber? Sign in here.

You may also like