Saha to enter Philippines


Saha Pathana Inter-Holding has announced plans to set up manufacturing facilities in the Philippines

Saha Pathana Inter-Holding (Saha Group), Thailand’s largest consumer conglomerate, has announced its plans to set up manufacturing facilities in the Philippines – but only after it tests the local market by distributing its cosmetics products first.

The company is in talks with “four or five” companies to distribute its cosmetics products in the Philippines. Saha Group’s President Chantra Purnariksha told The Philippine Star: “We are looking [to set up factories] for the cosmetics first. And then we will diversify to other products.” She added: “The Philippines is one of the most interesting markets in terms of consumer product, especially cosmetics because we notice there are a lot of cosmetic products in the Philippines that are imported from overseas.”

Purnariksha said that if the cosmetics products retail successfully, the company may proceed to set up other factories in the country. Currently Saha Group operates three industrial parks in Thailand – Kabinburi, Sriracha and Lamphun – covering approximately 2,500 acres.

The Saha Group operates in Myanmar, Laos, Vietnam, Cambodia and Indonesia and has over 200 affiliated companies and over 300 factories.

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