Swimwear brand Frankies Bikinis breaks into beauty

Founded by Francesca Aiello, the new beauty line is said to enhance customers’ natural beauty

Swimwear brand Frankies Bikinis has broken into the beauty category with a trio of products.

The line is designed to enhance the user’s natural beauty with products that are blended with aloe vera, almond oil, avocado and shea butter.

Glow Moisturizer (£44) is said to deeply hydrate and naturally illuminate tired or dull-looking skin with a pearlescent glow.

Meanwhile, Glow Mist (£34) is formulated with nutrient-rich botanicals to help tone, prime and boost the skin’s complexion.

The product is said to be suitable for all skin types.

Glow Tint (£27) cream of mineral pigments builds and blends into the skin to give a naturally finished glow.

Like this story? For the latest in beauty trends, product launches and retail strategy, subscribe to Pure Beauty Magazine. For more information click here

Companies