Yardley London celebrates 250 Years with new Contemporary fragrance Collection

Yardley London is a brand that has stood the test of time, with its British heritage and expertise in creating fragrances, with quality ingredients, for generations of women for 250 years.

Renowned for their ground-breaking advertising since the 1920s, with Twiggy and Jean Shrimpton the face of the 1960’s campaigns and Linda Evangelista in the 1990’s, as well as being the holder of 6 Royal Warrants since the 1920’s, it’s a fragrance brand with an impressive portfolio and one that has been built on substance, success and longevity that will continue for many years to come.

Celebrating 250 years in fine fragrance, Yardley London is proud to remain relevant to today’s female consumer. Continuing to be inspired by the power of flowers, Yardley London introduces four new Contemporary Floral Fragrances into its growing portfolio.

Developed with esteemed perfumers, and incorporating current trends in women's fragrances, these four beautiful scents will have broad appeal with olfactory notes to suit every taste.

Presented in the stunning, iconic Yardley London bottle with a sophisticated, stylish floral inspired pack design, these new introductions reinforce Yardley London’s position as a forward facing fragrance house.

Also available as Moisturising Fragrance Mists RSP £6.00/200ml and Body Sprays RSP £2.49/75ml.

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Yardley London (more information, website)