Niche beauty tipped to grow

Published: 4-Dec-2013
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Beauty companies are looking to cater for ethnic consumers in Western countries

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Underexplored segments could help to expand future revenue scope in the beauty industry.

According to Euromonitor, the current beauty and personal care market seems to be showing signs of a slight slowdown, with China and Brazil showing signs of relative fatigue and recovery in Western markets continuing to be slow.

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‘Natural’ and ‘hydrating’ are the top beauty product claims of 2019

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