Patrick Starrr’s One/Size names first brand ambassadors for ‘new era of artistry’

By Lollie Hancock | Published: 14-Apr-2026
Colour Cosmetics Marketing

The influencer-founded brand is spotlighting professional make-up artistry through the appointment of MUAs and content creators Spencer Hedges and Shanell Sorrells as its first brand ambassadors

One/Size by Patrick Starrr has named its first-ever brand ambassadors.

The cosmetics brand, co-founded by influencer and make-up artist Starrr in 2020 and owned by Luxury Brand Partners, is spotlighting professional MUAs as it enters a “new era of artistry”.

Spencer Hedges, who boasts over five million followers across his social media accounts, joins as Global Brand Ambassador.

The make-up artist and social media creator, known as @paintedbyspencer, sets out to make make-up techniques feel accessible to his global audience through his content.

Hedges said: “One/Size was the first brand that truly showed up for me, supported me, and made me feel seen – not just as an artist, but as someone who genuinely loves make-up. 

“That is why stepping into this role feels incredibly full circle.”

Also joining One/Size’s ambassador roster is Shanell Sorrells, who has been named as the brand’s Educator and Pro Artist.

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The celebrity make-up artist and content creator brings over ten years of experience across celebrity, editorial and ecommerce to the role.

Sorrells said: “Make-up artistry has been my world for over ten years, but what I have grown to love the most is teaching and helping others feel confident in themselves. 

“Being able to share my voice, my artistry, and my perspective on this level is something I do not take lightly.”

One/Size said the pair will “continue to champion the brand’s mission of creating space for everyone, everywhere because make-up is a one-size-fits-all”.

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