Superdrug debuts TikTok’s first high street make-up stand in-store with e.l.f. Cosmetics

Published: 23-Sep-2020
Colour Cosmetics Retail Marketing

The health and beauty retailer has launched the in-store innovation with e.l.f. Cosmetics, after the brand's campaigns went viral on the social media platform

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Superdrug debuts TikTok’s first high street make-up stand in-store with e.l.f. Cosmetics

TikTok users familiar with the social media platform’s viral campaigns with e.l.f. Cosmetics will now be able to shop the featured make-up at Superdrug.

The health and beauty retailer has launched TikTok’s

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