The best a man can get: Here are the most talked about beauty brands of 2019 so far

By Sarah Parsons | Published: 28-May-2019
Marketing

Make-up brand MAC was named the top brand for earned media value, but who else got journalists and influencers talking?

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MAC is the most talked about beauty brand of 2019 so far, after scooping the title of most mentioned make-up brand in UK media for two years in a row.

According to figures from My Market Insight (MMI), the Estée Lauder Companies-owned brand

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