The Makeup Show debuts anniversary collection

Published: 25-Feb-2015
Colour Cosmetics

The US trade event is launching a special anniversary collection with its exhibitors

You need to be a subscriber to read this article.
Click here to find out more.
The Makeup Show debuts anniversary collection

It’s commonplace for trade shows to act as a platform for exhibiting companies to debut products, but less so for a show itself to take up the NPD gauntlet. Going against the grain, this year US trade show The Makeup Show is planning to debut a collection of products created in partnership with ten of its most loyal exhibiting brands at its New York event, held from 3-4 May.

Not yet a Subscriber?

This is a small extract of the full article which is available ONLY to premium content subscribers. Click below to get premium content on Cosmetics Business.

Subscribe now Already a subscriber? Sign in here.
See more

You may also like

You need to be a subscriber to read this article.
Click here to find out more.
Regulatory
Airbrush make-up brand Temptu suffers data security breach

Airbrush make-up brand Temptu suffers data security breach

Read more
Customer payment card details including names, addresses, card numbers and security codes may have been leaked

Trending Articles

  1. L’Oréal to snap up Gucci Beauty licence from Coty earlier than expected L’Oréal, Coty and Kering have come to an agreement for the early transfer of the Gucci Beauty licence and a termination fee of £400m will be paid to incumbent Coty
  2. Jones Road Beauty CEO Cody Plofker is stepping down After helping build-up the make-up brand founded by MUA Bobbi Brown, Jones Road Beauty CEO Cody Plofker said he was ‘not the right person for the next phase’ of growth
  3. You need to be a subscriber to read this article.
    Click here to find out more.
    Curated beauty boxes are making talent partnerships more authentic than ever before Edit boxes are growing in popularity, offering an authentic collaboration between beauty brands and talent. This move, to tap into personal recommendations truly loved by the partner versus simply slapping a name onto a new sku, can lead to new audiences for brands and retailers and a more authentic entry into beauty for talent
  4. Refy teams up with Sephora to try and conquer the EU Refy’s entry into Sephora Europe in 13 countries marks the viral make-up brand’s biggest retail expansion to date
  5. Charlotte Tilbury Beauty to enter Boots stores across the UK The Puig-owned cosmetics brand is set to expand into selected Boots stores across the UK as the strategic partnership unites two powerhouses in British beauty

Upcoming event

Anti-Ageing & Skin Health: The Actives Driving Growth

10 September and 17 September 2026 | Virtual See all

You may also like

You need to be a subscriber to read this article.
Click here to find out more.
Regulatory
Airbrush make-up brand Temptu suffers data security breach

Airbrush make-up brand Temptu suffers data security breach

Customer payment card details including names, addresses, card numbers and security codes may have been leaked
Colour Cosmetics
Make Up For Ever ramps up digital presence with Perfect Corp partnership

Make Up For Ever ramps up digital presence with Perfect Corp partnership

The new AI-powered Shade Finder will match consumers’ ideal foundation shades and give personalised product recommendations
You need to be a subscriber to read this article.
Click here to find out more.
Body Care
Consumers grow more positive towards private label

Consumers grow more positive towards private label

Private label retailers and suppliers focus on quality to get a head-start over big brands
You need to be a subscriber to read this article.
Click here to find out more.
Regulatory
Cosmetics producers boost brands with vegan products

Cosmetics producers boost brands with vegan products

Brands tap into growing demand for vegan and non-animal cosmetics
You need to be a subscriber to read this article.
Click here to find out more.
Colour Cosmetics
Aora makes history as Sephora's first fully plastic-free beauty brand

Aora makes history as Sephora's first fully plastic-free beauty brand

The Mexican-born luxe make-up brand will enter Sephora US on 17 July, making history as the retail giant’s first fully plastic-free beauty brand
Colour Cosmetics
Emerging Trends February 2026

Emerging Trends February 2026

Explore the latest behavioural shifts across beauty, cosmetics, wellness and health. Backed by nationally representative data
You need to be a subscriber to read this article.
Click here to find out more.
Colour Cosmetics
Curated beauty boxes are making talent partnerships more authentic than ever before

Curated beauty boxes are making talent partnerships more authentic than ever before

Edit boxes are growing in popularity, offering an authentic collaboration between beauty brands and talent. This move, to tap into personal recommendations truly loved by the partner versus simply slapping a name onto a new sku, can lead to new audiences for brands and retailers and a more authentic entry into beauty for talent
Subscribe now