A new era for Balenciaga

Published: 17-Feb-2010

Coty Prestige is hoping to emulate its success with Chloë with the revival of another classic fragrance license. This month sees the hotly anticipated launch of Balenciaga Paris, described as a fragrance full of light with a few dark apertures, according to creative director, Nicolas Ghesquière.

Coty Prestige is hoping to emulate its success with Chloë with the revival of another classic fragrance license. This month sees the hotly anticipated launch of Balenciaga Paris, described as a fragrance full of light with a few dark apertures, according to creative director, Nicolas Ghesquière.

The fragrance opens with notes of violet, blending to a floral heart and balanced by peppery notes and mossy wood. The bottle, shaped like a bell, houses the pale amber juice and is topped with an ivory cap featuring the fashion house’s name.

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