Dior (LVMH) has launched the third episode of the Poison tale. Pure Poison Elixir is a new take on Pure Poison. Top notes of petitgrain and green mandarin rest on a floral heart of orange blossom and sambac jasmine. The fragrance is rounded off with a base of vanilla, almond, amber, woods and cocoa bean absolute.
The bottle maintains the pearlescent hue of the Pure Poison flacon, and is topped with a deep purple atomiser.
LAUNCH: UK from August, international roll-out to follow.
PRICES: £36 for 30ml, £53 for 50ml.