Avon unveils new U by Ungaro fragrance
Direct sales company Avon has launched U by Ungaro for Her, a new diffusion line scent especially created for Avon by IFF, working in collaboration with the Emanuel Ungaro Maison fashion house in Paris.
Direct sales company Avon has launched U by Ungaro for Her, a new diffusion line scent especially created for Avon by IFF, working in collaboration with the Emanuel Ungaro Maison fashion house in Paris.
The fragrance will be sold exclusively through Avon from August 22 and has been designed to complement the diffusion fashion line of Ungaro’s head designer Esteban Cortazar. It will coincide with the launch of U by Ungaro’s ready-to-wear fashion collection, which debuts on the catwalks in Japan this year.
For this fragrance only, Avon will be the sole distributor, and if successful the line may be extended in the future. The new partnership with Ungaro follows successful past alliances with designers Cynthia Rowley and Christian Lacroix, the latter becoming Avon’s most successful launch of all time.
Comments Mounir Moufarrige, ceo of Emanuel Ungaro Maison: “We are thrilled to partner with a company that is so deeply connected to women and men all over the world. This is a wonderful opportunity to enable people to experience U by Ungaro fashion and style in a very special way – through fragrance.”