Pure Beauty

BeautyKind helps consumers donate to charity

Published: 7-Nov-2014

A new beauty website has launched in the US to enable buyers to donate 5% of every cosmetics purchase to a charitable cause

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On 3 November a new beauty website launched in the US – BeautyKind.

The site enables buyers to donate 5% of every cosmetics purchase to a charitable cause of their choice. It currently sells 50-60 brands and users can choose to donate to three featured charities: Pancreatic Cancer Network, Boys & Girls Club of America or Donor’s Choose, or alternatively choose from a list of 10,000 others.

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