Beiersdorf develops industry standard for waste plastic in cosmetics packaging

Published: 10-Jul-2020

In partnership with recycling specialist Werner & Mertz, the two companies aim to reduce uncertainty in the cosmetics market over the use of post-consumer recyclates in beauty packaging

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Beiersdorf has partnered with recycling specialist Werner & Mertz to create an industry standard for the use of mechanically recycled waste plastic in cosmetics packaging.

The two companies, together with the Fraunhofer Institute for Process Engineering and Packaging (IVV), drew up an inventory of existing recyclates on the European market.

They were then able to compare this inventory with

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