Cosmetics Business picks: 6 new beauty launches ideal for summer

By Lollie Hancock | Published: 3-Jul-2026

A fresh fragrance from Dolce & Gabbana, an updated classic from Bobbi Brown and a glazing primer by Kylie Jenner’s Kylie Cosmetics are among this week’s biggest beauty launches to know

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This week’s best in new beauty launches spans skin care, fragrance and colour cosmetics from the likes of SimiHaze Beauty, Kylie Cosmetics and Bobbi Brown.

Take your scent wardrobe tropical with fresh fragrance launches from Dolce & Gabbana and Atkinsons.

Make-up preparation is elevated with new primer introductions from both Kylie Cosmetics and Bobbi Brown.

Meanwhile, SimiHaze Beauty delivers a golden hour glow with its latest liquid highlighter, and Dove keeps skin supple this summer with its first targeted body scrub treatment.

Read on to discover this week’s best new launches…


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Dolce & Gabbana

Cosmetics Business picks: 6 new beauty launches ideal for summer

Dolce & Gabbana Beauty’s Devotion fragrance family grows with the introduction of Your Devotion Eau de Parfum intense.

Created by Master Perfumer Olivier Cresp, the fruity gourmand scent opens with notes of Sicilian melon and Sicilian mandarin for sweetness and zest.

At its heart is orange blossom, balanced with a lactonic base of vanilla milk, with sandalwood and oakmoss for depth.

From £110 to £149, dolcegabbana.com

SimiHaze Beauty

Cosmetics Business picks: 6 new beauty launches ideal for summer

New from SimiHaze Beauty is Lightbeam, a liquid water-gel highlighter that delivers a soft-focus pearlescent radiance.

The formula features a mirror polish

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