Geneu expands at-home DNA testing service worldwide

Published: 1-Dec-2016
Skin Care Retail

The skin care brand that offers personalised serum ‘prescriptions’ based on DNA testing has rolled out a global service

You need to be a subscriber to read this article.
Click here to find out more.

Geneu, the personalised skin care brand, has expanded its DNA testing service making it accessible to consumers around the world.

Dr Martin Stow, CEO of Geneu, told Cosmetics Business that the roll-out is a very exciting development for the brand.

He said: “We have always wanted

Not yet a Subscriber?

This is a small extract of the full article which is available ONLY to premium content subscribers. Click below to get premium content on Cosmetics Business.

Subscribe now Already a subscriber? Sign in here.
See more

You may also like

You need to be a subscriber to read this article.
Click here to find out more.
Colour Cosmetics

Cosmetics Business picks: 2025’s best beauty advent calendars

Read more
As beauty advent calendars continue to grow into a category of their own and brands compete for consumers attention and cash, Cosmetics Business rounds-up the best beauty advent offerings to have launched this year

Trending Articles

  1. Seen snaps up former Ulta Beauty boss as Chief Marketing Officer Linh Peters previously served as Head of Loyalty Marketing and Strategy at Ulta Beauty, overseeing the US beauty retailer’s loyalty programme and personalisation engine
  2. La Roche-Posay lands Law Roach for punny partnership marking 50th anniversary The L’Oréal-owned skin care brand has brought in the celebrity stylist alongside a cast of experts and creators for its ‘Brand Name’ Campaign in an attempt to connect with younger generations
  3. You need to be a subscriber to read this article.
    Click here to find out more.
    Marionnaud pulls out of Poland The retailer is looking to complete the process in Q1 of 2014
  4. The best in British beauty: who made the cut Rare Beauty, Maison Francis Kurkdijan and Dr Sam's are just some of the exciting brands among the Pure Beauty Awards finalists this year

Upcoming event

13th Annual Beauty Trends & Innovations Conference

24 September 2025 | London, UK See all

You may also like

You need to be a subscriber to read this article.
Click here to find out more.
Colour Cosmetics

Cosmetics Business picks: 2025’s best beauty advent calendars

As beauty advent calendars continue to grow into a category of their own and brands compete for consumers attention and cash, Cosmetics Business rounds-up the best beauty advent offerings to have launched this year
You need to be a subscriber to read this article.
Click here to find out more.
Fragrance

Exclusive: AI fragrance concept Kaorium makes UK debut at Thameen London pop-up

The concept, which aims to translate how people talk about fragrance into an intuitive tool for discovery, is being showcased at Thameen London’s pop-up at department store Selfridges
You need to be a subscriber to read this article.
Click here to find out more.
Retail

Sephora’s ‘quiet hours’ set to inspire, but are only a first step in better shopping inclusivity

As the LVMH-owned retailer trials its debut quiet hours scheme to create a more peaceful shopping experience, does the initiative go far enough in supporting neurodiverse customers?
Retail

Selfridges’ £4bn acquisition was too high, Thai co-owner admits

Central Group became the majority owner of the department store chain in November 2023
Hair Care

Rihanna’s Fenty Hair takes up residency at Selfridges Corner Shop

The singer is marking her hair care line’s retail launch at the UK department store with an exclusive pop-up featuring consultations and styling
Finance

Selfridges CEO Andrew Keith is stepping down

The executive is departing the luxury department store after nearly four years, with Selfridges Group CEO André Maeder taking over his responsibilities
Finance

Selfridges investor Saudi Arabia seeks to boost stake to 50%

The Saudi wealth fund has offered embattled co-owner Signa £1m to increase its share from 10%
Subscribe now