Groupe Rocher has revealed plans to divest its children's clothing brand Petit Bateau and home care business Stanhome.
The move would streamline the French skin care, cosmetics and perfume company’s brand portfolio to be entirely beauty-focused.
Skin care brands Arbonne, Yves Rocher, Sabon, Dr Pierre Ricaud and Kiotis, as well as fragrance business ID Parfums, are owned by Groupe Rocher.
“Over the past 18 months, we have successfully completed the first decisive step: straightening out our finances and transforming our business models to step up our performance,” said Groupe Rocher CEO Jean-David Schwartz.
“Today, we have the financial resources to instil fresh momentum, by focusing our investment on developing the potential in our care, beauty and wellbeing products.”
Last year Groupe Rocher entered into talks with Arcade Beauty to offload its perfume factory in Ploërmel, France.
It chose the US sampling and packaging solutions firm as it was a “serious player” that shared the company’s vision for the future of the site.
The brand owner also revealed in January 2024 that it would be slashing more than 300 jobs over the next three years.
It had previously closed its entire store portfolio in Germany, Switzerland and Austria in 2023, affecting over 350 jobs.
Groupe Rocher was founded by businessman Yves Rocher in Brittany, France, in 1959.