HCP pushes and pulls
New from HCP is a double-ended lipstick pack.
New from HCP is a double-ended lipstick pack.
The Push and Pull container is operated by pushing the lipstick at one end of the pack, which allows access to the lipstick at the other end. The packaging contains two full sized swivel lipsticks, the colour of which can be matched in the moulding of the individual lipstick base, while the outer casing can be coloured, sprayed or metallised.
The company has also signed an agreement with Swabplus to market a range of hygienic samplers. Swabplus supplies cotton bud samplers that contain product in the handle; the system allows the consumer to snap the applicator tip, releasing product into the stem so that it flows into the cotton bud, delivering a clean precise dose.
The new Snap Sticks range extends this technology to include samplers for face cream, lotion, toner, perfume, mascara and lip gloss.