HCT announces jv with Applied Minerals
Agreement will lead to the development of natural skin care products
HCT Group are excited to announce the joint venture with Applied Minerals, Inc, the global leading producer of Halloysite Clay solutions.
The joint venture will see the two companies develop and market an all-natural line of specialty skincare products based on Dragonite™ Halloysite Clay. The initial line of products will take advantage of the unmatched purity and performance of Applied Minerals’ Dragonite-PureWhite™ to address the high-end skincare market and will also be utilized in applications such as fragrances, deodorants, color cosmetics, nail products and extenders.
Dragonite-PureWhite is a cosmetic-grade aluminosilicate clay mineral possessing a unique micro-tubular morphology ideally suited for the cosmetics industry. It is produced exclusively by Applied Minerals from its wholly owned Dragon Mine deposit in Utah, the world’s purest commercial source of Halloysite Clay.
The global market for efficient natural cosmetics has grown exponentially in recent years along with the demand for unique natural carriers. In targeting this market, HCT and Applied Minerals are in preliminary discussions with branding and distribution partners that will complement and benefit from the key attributes of the all-natural product line to be developed and marketed by their joint venture.
Tim Thorpe, President of HCT, commented, “We are very excited to be working with Applied Minerals. The joint venture will call upon a world class R&D team to develop highly innovative consumer products featuring Applied Minerals’ unique material and technological know-how, allowing us to bring exclusive new products and concepts to HCT’s customers.”
Andre Zeitoun, President and CEO of Applied Minerals, further commented, “We are very excited to have established this partnership with an industry leader like HCT. Their award-winning consumer product innovations and turnkey manufacturing capabilities have earned them the trust of the largest brands in the marketplace.”