Hair care brand John Frieda is celebrating the 20th anniversary of its iconic Frizz-Ease serum with the launch of a new night time treatment.
John Frieda Frizz-Ease Overnight Crème Serum is claimed to add a new dimension to the term beauty sleep, and has been created to work on the hair during the night, regenerating dry and damaged hair to leave it soft, smooth and shiny.
Designed to be used before bed at night on dry hair, the formula includes damage mending technology, which provides moisture, helping to relieve dryness, while silicones help to seal the hair cuticle and smooth frizz. In addition, patent-pending inner smoothing technology helps restore hair health from the inside out, and a blend of conditioning ingredients formulated to penetrate into the cortex of the hair.
The product promises not to leave any residue on pillows and contains a soothing fragrance of chamomile extract, known for its sleep aiding properties.