Kline report on US retail channels
A new report from Kline and Company, Beauty Retailing USA 2006, has found that for the past two years national drugstore chains in the US have increasingly added upscale brands and in-store skin care consultants in order to attract customers. The report will examine the overall retail landscape for the US cosmetics and toiletries industry and determine whether the drugstore purchase channel has been able to gain ground in the $35 billion market.
A new report from Kline and Company, Beauty Retailing USA 2006, has found that for the past two years national drugstore chains in the US have increasingly added upscale brands and in-store skin care consultants in order to attract customers. The report will examine the overall retail landscape for the US cosmetics and toiletries industry and determine whether the drugstore purchase channel has been able to gain ground in the $35 billion market.
“The cosmetics and toiletries market overall is showing signs of growth at around 4% in 2006, which is the largest increase in the past five years,” said Carrie Mellage, industry manager for the Consumer Products practice of Kline's Research division. “And while department stores and food stores continue to lose share, the battle between drug outlets and mass merchandisers is heating up.”
According to the latest edition of this report drugstores and department stores each claimed just less than 17% of the US retail market for cosmetics and toiletries - significantly less than the 27% share enjoyed by mass merchandisers like Target and Wal-Mart.