La Prairie’s platinum trio

Published: 14-Jan-2011

Following the launch of Cellular Cream Platinum Rare and Cellular Serum Platinum Rare, Swiss skin care specialist La Prairie has added an eye cream to its luxury line-up.

Cellular Eye Cream Platinum Rare is said to brighten, tighten and slow down the signs of ageing around the eye area. The cream melts into a serum upon application helping to prevent puffiness around the eye area. The brightening effect is achieved through the use of Soft Focus Diamond Core Powder, which helps reduce the appearance of lines and wrinkles and adds a subtle sheen to skin, and a Dual Peptide complex that helps reduce dark circles by strengthening the skin’s support system.

Acacia gum and a polysaccharide, combined with buckwheat wax and caffeine help provide a tightening effect, while pure colloidal platinum, sodium hyaluronate, salicornia plant extract and an exclusive bio peptide of botanical origin combined with shea butter, jasmine flower wax, plant derived squalane and La Prairie’s Exclusive Cellular Complex help decelerate the signs of ageing.

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